Founded in 1949 in Kobe, Japan, by a young shoemaker named Kihachiro Onitsuka, Asics quickly made a name for itself in the world of sports with its Sneakers and Products products made from top-of-the-range materials. Technological innovation and performance are at the heart of the brand's project.

The Kayano, Gel Quantum or GT 2000 are classic running shoes that have now been emancipated from the sport and are being worn in the city.
Recently, the brand made news by commissioning a collection from the London-based Bulgarian designer Kiko Kostadinov.

Founded in 1949 in Kobe, Japan, by a young shoemaker named Kihachiro Onitsuka, Asics quickly made a name for itself in the world of sports with its Sneakers and Products products made from top-of-the-range materials. Technological innovation and performance are at the heart of the brand's project.

The Kayano, Gel Quantum or GT 2000 are classic running shoes that have now been emancipated from the sport and are being worn in the city.
Recently, the brand made news by commissioning a collection from the London-based Bulgarian designer Kiko Kostadinov.